Isuzu Philippines Corporation (IPC) is still holding down the top spot after being certified by the Chamber of Automotive Manufacturers of the Philippines (CAMPI) and the Truck Manufacturers Association Inc, (TMA) as the number one truck manufacturer in 2022. Making Isuzu the top truck brand in the country for 23 consecutive years.
According to the recent annual CAMPI/TMA report, IPC led the Commercial Vehicles (CV) segment thanks to its 4,680 unit sales allowing Isuzu to earn 46.4 percent of the market share. Isuzu attributes this success to the excellent sales performance of the Isuzu N-series in Category III or the light-duty category. Isuzu dominated Category III with 2,952 unit sales, equivalent to 55.3 percent market share. Beyond Category III, Isuzu also displayed a good performance in Category IV (medium-duty trucks) and Category V (heavy-duty trucks).
Isuzu says that its two-decade reign as the leading truck brand is all thanks to the quality of its products paired with the excellence of the aftersales support offered by IPC through its dealer network all over the nation. In an effort to continuously improve their services, IPC vows to continue enhancing its dealer facilities, as well as the knowledge and skills of its dealership personnel, specifically, field support technicians and service technicians.
“As the leading provider of durable and reliable trucks, as well as the best transport and business solutions to Filipinos, IPC would like to make a contribution to our customer’s business through our durable products, aftersales services, and variety of training.”
Living up to their own slogan “Your responsible partner,” Isuzu is also offering training to Isuzu truck owners and drivers, providing them the skillset to maximize the utility of their workhorse.
