Isuzu Philippines Corporation’s (IPC) dealer partner, North-Min Auto Dealership, Inc. (NMADI), held a three-day truck expo to celebrate its 7th year anniversary. The expo was held from September 22 to 24, 2022 in Isuzu Cagayan De Oro.
The theme of the celebration was “Driving the Aspirations of the Local SMEs,” which is why NMADI fielded Isuzu’s lineup of trucks that can benefit small to medium-sized businesses, and educate them about each of the models that the brand has to offer. Trucks from light to heavy duty were all showcased, each with their own custom body applications to illustrate the potential that each model could afford business owners. Isuzu’s modern PUV was showcased as well and even Isuzu’s Powertrain Marine Engine.
The celebration also had custom truck body brands attend and show off their work, and to help customers secure their next truck, accredited financing partners and insurance companies were there to help make the whole event a one-stop-shop for any business that was looking to close a deal.
NMADI also introduced the Isuzu Vehicle Health Report and Fleet Plus Program, which is aimed at improving the after-sales support system that’s specifically tailored for businesses that appreciate little to no downtime for their trucks. The program also wishes to help businesses cut down on costs and maximize profits when it comes to logistic vehicle operations.
Aside from the expo, NMADI also reached out with corporate social responsibility (CSR) activity that helped the local community in Barangay Dahilayan in Bukidnon. NMADI executives visited the Dahilayan Day Car Center to feed the students and donate supplies used for their studies which included tables, chairs, and other school-related items.
“We don’t only provide durable and reliable trucks complete with extensive after-sales support and fleet program to customers. More importantly, we provide business and transport solutions which help build the nation’s economy.”
